How internet rock stars drive traffic.
September 18th, 2007
Three big events rocked the web 2.0 universe this summer. Internet rock stars Guy Kawasaki (Truemors), Jason Calacanis (Mahalo), and Kevin Rose/Leah Culver (Pownce) launched new companies.
In the chart below, you see how all three have done extremely well thus far. Any startup would kill for these sort of results in their first two months. I know I would :)
Now you’re probably wondering, what actually drives traffic to these sites, right? Take a look at the table below. It details the top 10 domain level referrals to Pownce, Mahalo, and Truemors for August. This table will give you clues on how you may want to go about driving traffic to your own startups — perhaps even a launch strategy blueprint.

* % of total domain referrals
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