Archive for the ‘Uncategorized’ Category

AttentionMeter – Get the Complete Picture – Compare Site Traffic Graphs

Thursday, March 22nd, 2007

AttentionMeter‘s goal is to aid in the important process of triangulating and comparing various free traffic sources.

No more is there a need to jump around Alexa.com, Compete.com and Quantcast.com. Now you can compare aggregated high level traffic numbers on one site.

This site is an independent production, and is not affiliated with Compete, Alexa or Quantcast, nor is the site possible without them. A big hearty thank you to Alexa, Compete and Quantcast for allowing us to make our lives a little bit easier and more efficient!

I look forward to seeing you on AttentionMeter.com

ps. Just over the past few days traffic to the site has dramatically shot up, in large part thanks to users like you. Thank you for your continued support!

Cricket – Just do it!

Monday, March 19th, 2007

Agnello Dias, a Senior Vice President and Executive Creative Director at J Walter Thompson was responsible for making the commercial a reality. He says:

“For all of us who have played cricket on the streets, we know we have to play a quick game — to bowl or strike the ball — before the next car comes by,” says Dias. “The game in the ad is being played in a traffic jam and captures the chaos and disorder of an everyday cricket field in India, where there could be 21 matches being played at the same time!”

Couldn’t agree more.

Bzzster: What we’re working on.. What we’re doing..

Sunday, March 18th, 2007

Follow Bzzster on Twitter: http://twitter.com/bzzster

New homepage is live!

Saturday, March 17th, 2007

We pushed out the new Bzzster homepage design last night… just in time for BarCampBoston2.

A big thank you to everyone who sent in suggestions for the new homepage!

New Homepage - 03162007

GigaOm vs TechCrunch: Are GigaOm readers any different from TechCrunch?

Tuesday, March 13th, 2007

Published on the Compete Blog on 13-Mar-2007

What can I say, I was curious. To satisfy my own curiosity, I set out to answer the big question — Are GigaOm readers any different from those of TechCrunch? You would think they would be similar, right? Not quite. Read on..

How we measured:

We took the Top-20 domains in Jan ‘07 ranked by Attention Share (Attention Share considers all the time we collectively spend online and then determines what percentage of that time was spent on a given site). We then separately calculated Attention Share for GigaOm and TechCrunch readers — which gave us a detailed map of where the two segments choose to spend their time online. We then looked at how GigaOm and TechCrunch readers indexed against the Top-20 domains that average U.S. internet consumers spend most time on.

About the sample data:

GigaOm analysis is based on clickstream data from 190 (anonymous) individuals in Compete’s panel that visited Gigaom.com in January. TechCrunch analysis is based on 431 individuals.

Key Observations:

  • MySpace.com: Not a big hit with GigaOm and TechCrunch readers compared to the general U.S. craze.
  • Yahoo.com: TechCrunch readers spend more time on Yahoo vs. Google.
  • Google.com: GigaOm readers spend more time on Google vs. Yahoo.

  • Facebook.com: TechCrunch readers love it!
  • YouTube.com: TechCrunch readers spend 170% more time on YouTube than the average user. GigaOm readers also love YouTube, indexing 42% over the U.S. average.

  • Wikipedia.org: This one was predicable, TechCrunch and GigaOm both love Wikipedia – TechCrunch loves it more.
  • Live.com: GigaOm says…. Yawwwwwwn.

Om/Mike Photo credit: Scott Beale / Laughing Squid